The Occasional Observer

The WSJ points out that, based on exit polling, she helped the ticket:

Asked if she was "a factor" in their vote, 60% said yes, while 33% said no. Yet of those who said Mrs. Palin was a factor, 56% voted for Mr. McCain, while 43% voted for Mr. Obama. Even among independent voters (a group Mr. McCain lost by eight points) she was a net vote-getter for the Republican ticket among those independents who said Mrs. Palin was a factor.